Tuesday, February 26, 2008

Blog posting supports your SEO strategy

Blogs are great for adding dynamic content to your site. I got a hit related to the "TNT Diet" on my personal blog last week. http://tntdietwellnessblog.blogspot.com/

I have been dieting and exercising following this TNT Diet plan. Each day I throw down notes on my day as it relates to the dieting. My blog is not that important to my point here other than it used a keyword phrase "TNT Diet" that found its way onto the search engines.

Anyway. A guy posted a comment on the blog. He was researching the TNT Diet and found my blog site. It works. Write it and they will come. Write something good and they might stay.

SEO can be easier than you think and very inexpensive. A blog is free. The only cost is your time.

Saturday, February 2, 2008

If you build it, they will come...

This topic has to do with search engine optimization. Most beginners feel that once their website is on the internet, they will attract visitors automatically. Nonsense. There are many components of your website that have to be in place in order for your site to be visible and found from search engines.

Meta Tags, your content, title tags, and alt tags of your pages have to be edited with your keywords and phrases. Search engines will use these elements to index your site.

Then there is keyword density and relevancy. This is what it implies. The keywords have to be relevant to your site or page(s) and the frequency of those keywords found in the content, the meta tags, alt tags, and title have weight also.

With all that said, you then have to consider each search engine and how they index your site. It is not an exact science and don't expect results immediately. It takes time. It takes people visiting your site.

I will be talking about this and other topics related to SEO in future posts. Especially link building. Which is why I created a blog for my site.

Bluebird Technologies is a small business in Lee's Summit catering to smaller organizations who require a web presense.